Per KG
₹73
avg today
10 KG
₹730
approx
1 Quintal
₹7,300
100 KG
1 Ton
₹73,000
1000 KG
Best Price Today
₹7,300/qtl
Neemuch Apmc
Madhya Pradesh, Neemuch
Lowest Price Today
₹7,300/qtl
Neemuch Apmc
Madhya Pradesh, Neemuch
Mustard
Mustard
₹90 1%
₹7,300
/ quintal
· ₹73/kg
Min ₹7,120
Max ₹7,540
07/07/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,210
/ quintal
· ₹72.1/kg
Min ₹7,201
Max ₹7,210
06/07/2026
Price Trend
Alerts
Mustard
YELLOW (BLACK)
No change
₹7,500
/ quintal
· ₹75/kg
Min ₹7,341
Max ₹7,500
04/07/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹6,950
/ quintal
· ₹69.5/kg
Min ₹6,800
Max ₹7,430
04/07/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,360
/ quintal
· ₹73.6/kg
Min ₹7,200
Max ₹7,360
04/07/2026
Price Trend
Alerts
Mustard
MUSTARD
₹51
₹7,460
/ quintal
· ₹74.6/kg
Min ₹6,501
Max ₹7,460
01/07/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,409
/ quintal
· ₹74.09/kg
Min ₹7,000
Max ₹7,409
30/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,000
/ quintal
· ₹70/kg
Min ₹7,000
Max ₹7,000
25/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,066
/ quintal
· ₹70.66/kg
Min ₹7,066
Max ₹7,066
22/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,251
/ quintal
· ₹72.51/kg
Min ₹6,500
Max ₹7,401
20/06/2026
Price Trend
Alerts
Mustard
YELLOW (BLACK)
No change
₹7,531
/ quintal
· ₹75.31/kg
Min ₹7,531
Max ₹7,531
19/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,380
/ quintal
· ₹73.8/kg
Min ₹6,000
Max ₹7,604
18/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,331
/ quintal
· ₹73.31/kg
Min ₹6,590
Max ₹8,151
16/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,251
/ quintal
· ₹72.51/kg
Min ₹5,000
Max ₹7,251
16/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,491
/ quintal
· ₹74.91/kg
Min ₹7,000
Max ₹7,491
12/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹114 1%
₹7,621
/ quintal
· ₹76.21/kg
Min ₹6,936
Max ₹7,621
12/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,735
/ quintal
· ₹77.35/kg
Min ₹4,899
Max ₹7,735
11/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,431
/ quintal
· ₹74.31/kg
Min ₹7,001
Max ₹7,480
10/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,670
/ quintal
· ₹76.7/kg
Min ₹7,400
Max ₹7,670
09/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,641
/ quintal
· ₹76.41/kg
Min ₹500
Max ₹7,641
06/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹196 2%
₹7,294
/ quintal
· ₹72.94/kg
Min ₹7,294
Max ₹7,431
06/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,490
/ quintal
· ₹74.9/kg
Min ₹6,570
Max ₹7,490
05/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹300 4%
₹7,000
/ quintal
· ₹70/kg
Min ₹6,940
Max ₹8,531
04/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,620
/ quintal
· ₹76.2/kg
Min ₹6,799
Max ₹7,620
03/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹50
₹7,300
/ quintal
· ₹73/kg
Min ₹7,000
Max ₹7,600
03/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹50
₹7,300
/ quintal
· ₹73/kg
Min ₹7,000
Max ₹7,600
03/06/2026
Price Trend
Alerts
Mustard
MUSTARD
₹169 2%
₹7,250
/ quintal
· ₹72.5/kg
Min ₹5,400
Max ₹8,301
02/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,419
/ quintal
· ₹74.19/kg
Min ₹5,900
Max ₹7,560
01/06/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,471
/ quintal
· ₹74.71/kg
Min ₹5,000
Max ₹7,471
01/06/2026
Price Trend
Alerts
Mustard
MUSTARD ORGANIC
No change
₹7,301
/ quintal
· ₹73.01/kg
Min ₹7,301
Max ₹7,301
29/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,640
/ quintal
· ₹76.4/kg
Min ₹7,000
Max ₹7,640
29/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹81 1%
₹7,200
/ quintal
· ₹72/kg
Min ₹7,001
Max ₹8,251
27/05/2026
Price Trend
Alerts
Mustard
MUSTARD ORGANIC
No change
₹7,100
/ quintal
· ₹71/kg
Min ₹7,100
Max ₹7,100
27/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,281
/ quintal
· ₹72.81/kg
Min ₹7,101
Max ₹7,281
26/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹649 8%
₹6,870
/ quintal
· ₹68.7/kg
Min ₹5,301
Max ₹6,870
26/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,519
/ quintal
· ₹75.19/kg
Min ₹6,540
Max ₹7,519
25/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹700 9%
₹8,201
/ quintal
· ₹82.01/kg
Min ₹6,910
Max ₹8,201
20/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹700 9%
₹8,201
/ quintal
· ₹82.01/kg
Min ₹6,910
Max ₹8,201
20/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,200
/ quintal
· ₹72/kg
Min ₹7,200
Max ₹7,200
20/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹390 5%
₹7,501
/ quintal
· ₹75.01/kg
Min ₹7,371
Max ₹7,501
19/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,111
/ quintal
· ₹71.11/kg
Min ₹6,600
Max ₹7,251
18/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,081
/ quintal
· ₹70.81/kg
Min ₹6,101
Max ₹7,081
18/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹8,001
/ quintal
· ₹80.01/kg
Min ₹6,200
Max ₹8,001
16/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹38
₹7,039
/ quintal
· ₹70.39/kg
Min ₹6,000
Max ₹7,039
15/05/2026
Price Trend
Alerts
Mustard
MUSTARD
₹51
₹7,001
/ quintal
· ₹70.01/kg
Min ₹7,001
Max ₹7,001
14/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹6,600
/ quintal
· ₹66/kg
Min ₹6,250
Max ₹7,213
13/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹6,950
/ quintal
· ₹69.5/kg
Min ₹6,382
Max ₹6,950
13/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,027
/ quintal
· ₹70.27/kg
Min ₹5,701
Max ₹7,027
11/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,000
/ quintal
· ₹70/kg
Min ₹6,440
Max ₹7,871
06/05/2026
Price Trend
Alerts
Mustard
MUSTARD
No change
₹7,000
/ quintal
· ₹70/kg
Min ₹6,440
Max ₹7,871
06/05/2026
Price Trend
Alerts
| Commodity | Variety | Market (APMC) | District | State | Min Price ₹ | Modal Price ₹ | Max Price ₹ | Change | Date | Trend chart |
|---|---|---|---|---|---|---|---|---|---|---|
| Mustard | Mustard | Neemuch | Madhya Pradesh | ₹7,120 | ₹7,300 | ₹7,540 | ₹90 | 07/07/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,201 | ₹7,210 | ₹7,210 | — | 06/07/2026 | ||
| Mustard | YELLOW (BLACK) | Neemuch | Madhya Pradesh | ₹7,341 | ₹7,500 | ₹7,500 | — | 04/07/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,800 | ₹6,950 | ₹7,430 | — | 04/07/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,200 | ₹7,360 | ₹7,360 | — | 04/07/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,501 | ₹7,460 | ₹7,460 | ₹51 | 01/07/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,409 | ₹7,409 | — | 30/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,000 | ₹7,000 | — | 25/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,066 | ₹7,066 | ₹7,066 | — | 22/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,500 | ₹7,251 | ₹7,401 | — | 20/06/2026 | ||
| Mustard | YELLOW (BLACK) | Neemuch | Madhya Pradesh | ₹7,531 | ₹7,531 | ₹7,531 | — | 19/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,000 | ₹7,380 | ₹7,604 | — | 18/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,590 | ₹7,331 | ₹8,151 | — | 16/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,000 | ₹7,251 | ₹7,251 | — | 16/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,491 | ₹7,491 | — | 12/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,936 | ₹7,621 | ₹7,621 | ₹114 | 12/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹4,899 | ₹7,735 | ₹7,735 | — | 11/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,001 | ₹7,431 | ₹7,480 | — | 10/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,400 | ₹7,670 | ₹7,670 | — | 09/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹500 | ₹7,641 | ₹7,641 | — | 06/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,294 | ₹7,294 | ₹7,431 | ₹196 | 06/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,570 | ₹7,490 | ₹7,490 | — | 05/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,940 | ₹7,000 | ₹8,531 | ₹300 | 04/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,799 | ₹7,620 | ₹7,620 | — | 03/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,300 | ₹7,600 | ₹50 | 03/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,300 | ₹7,600 | ₹50 | 03/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,400 | ₹7,250 | ₹8,301 | ₹169 | 02/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,900 | ₹7,419 | ₹7,560 | — | 01/06/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,000 | ₹7,471 | ₹7,471 | — | 01/06/2026 | ||
| Mustard | MUSTARD ORGANIC | Neemuch | Madhya Pradesh | ₹7,301 | ₹7,301 | ₹7,301 | — | 29/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,000 | ₹7,640 | ₹7,640 | — | 29/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,001 | ₹7,200 | ₹8,251 | ₹81 | 27/05/2026 | ||
| Mustard | MUSTARD ORGANIC | Neemuch | Madhya Pradesh | ₹7,100 | ₹7,100 | ₹7,100 | — | 27/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,101 | ₹7,281 | ₹7,281 | — | 26/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,301 | ₹6,870 | ₹6,870 | ₹649 | 26/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,540 | ₹7,519 | ₹7,519 | — | 25/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,910 | ₹8,201 | ₹8,201 | ₹700 | 20/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,910 | ₹8,201 | ₹8,201 | ₹700 | 20/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,200 | ₹7,200 | ₹7,200 | — | 20/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,371 | ₹7,501 | ₹7,501 | ₹390 | 19/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,600 | ₹7,111 | ₹7,251 | — | 18/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,101 | ₹7,081 | ₹7,081 | — | 18/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,200 | ₹8,001 | ₹8,001 | — | 16/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,000 | ₹7,039 | ₹7,039 | ₹38 | 15/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹7,001 | ₹7,001 | ₹7,001 | ₹51 | 14/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,250 | ₹6,600 | ₹7,213 | — | 13/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,382 | ₹6,950 | ₹6,950 | — | 13/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹5,701 | ₹7,027 | ₹7,027 | — | 11/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,440 | ₹7,000 | ₹7,871 | — | 06/05/2026 | ||
| Mustard | MUSTARD | Neemuch | Madhya Pradesh | ₹6,440 | ₹7,000 | ₹7,871 | — | 06/05/2026 |
Showing latest 50 records. Use the search above to filter by commodity, state or market.
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Frequently Asked Questions
Today's average modal price of Mustard in Neemuch is ₹7300 per quintal (100 KG), approximately ₹73 per KG. Prices vary by market and arrival volume.
1 KG of Mustard in Neemuch costs approximately ₹73 based on today's average mandi rate of ₹7300/quintal. Retail prices may be slightly higher.
10 KG of Mustard in Neemuch costs approximately ₹730 at today's average mandi rate. Prices differ across APMCs; check the table above for market-specific rates.
1 quintal (100 KG) of Mustard in Neemuch is priced at ₹7300 on average today. This is the modal (most-traded) price reported by APMC markets.
1 ton (1000 KG) of Mustard in Neemuch costs approximately ₹73000 at today's average mandi rate. Large traders and exporters typically transact in tons.
Mustard mandi prices on KisanDeals are updated daily from APMC markets across India. Data reflects actual arrivals and trades reported by each market for that date.
Today's average Mustard price in Neemuch is ₹7300/quintal. To see whether prices are rising or falling, use the Trend button on any market row to view the 30-day price history chart, or use our Price Prediction tool which uses a 14-day weighted moving average to forecast tomorrow's rate.
You can check today's Mustard mandi bhav (rate) for any state on KisanDeals. Click a state in the Check Mustard Price by State section below, or use the State filter in the search bar above to see APMC-wise prices for that state. States with the most APMC data include Uttar Pradesh, Maharashtra, Madhya Pradesh, Gujarat, Punjab, and Haryana.
The Mustard mandi rate shown here is the actual market price at which farmers sold their produce today at APMC markets. MSP (Minimum Support Price) is the government-guaranteed floor price — the actual mandi rate may be higher or lower than MSP depending on season, supply, and demand. KisanDeals shows live APMC market rates, not MSP.
Today's Mustard wholesale price in Neemuch is ₹7300 per quintal at APMC mandis. This is the modal (bulk traded) wholesale rate. Retail prices in local markets are typically 10–25% higher due to transport, arhat (commission), and handling costs.
Mustard prices are affected by multiple factors: seasonal arrivals (post-harvest flood of supply drives prices down), weather events like unseasonal rains or drought reducing yield, export demand from neighbouring countries, government policies like export bans or MSP procurement, and transportation costs (fuel prices). Use the Trend chart to see historical patterns for context.
Check today's Mustard rate in Telangana — see all APMC markets in the state with live modal, min, and max prices per quintal. Telangana has major mandis in Hyderabad, Warangal, Nizamabad, and Karimnagar.
See Mustard mandi price in Andhra Pradesh today — live APMC rates from markets across Vijayawada, Guntur, Kurnool, Nellore, and Visakhapatnam.
View today's Mustard rate in Karnataka from APMC markets including Bengaluru (APMC Yeshwanthpur), Hubli, Davangere, Mysuru, and Raichur. Karnataka is a major agricultural state with active APMCs.
Check Mustard price in Maharashtra today — data from Mumbai (APMC Vashi), Pune, Nashik, Nagpur, Solapur, and Aurangabad APMCs. Maharashtra's APMC markets are among the largest in India.
See today's Mustard rate in Punjab (Amritsar, Ludhiana, Jalandhar mandis) and Mustard rate in Haryana (Hisar, Rohtak, Karnal markets). Both states are key agricultural hubs for wheat and other crops.
Check Mustard mandi bhav in Uttar Pradesh today — prices from Agra, Meerut, Aligarh, Kanpur, Lucknow, Varanasi, and Gorakhpur APMCs. UP is India's most populous agricultural state.
See today's Mustard price in West Bengal from mandis including Kolkata, Siliguri, Asansol, and Howrah. West Bengal is a major consumer and producer state for vegetables and rice.
Check Mustard rate in Madhya Pradesh (Indore, Bhopal, Sagar mandis) and Mustard price in Rajasthan (Jaipur, Jodhpur, Kota APMCs) for today's live APMC rates.
To get the best Mustard price: (1) Compare mandis — use KisanDeals to see which APMC is paying the highest rate today. (2) Use the Compare tool to compare up to 8 markets side by side. (3) Set a price alert — get notified when the rate crosses your target. (4) Check trends — sell when prices are rising, not falling. (5) Check nearby state prices — sometimes transporting to a nearby state's mandi yields higher returns.
The modal price is the most-frequently-traded price at an APMC market — the price at which the highest volume of transactions occurred. The average price on KisanDeals is the mean modal price across all markets reporting today. Modal price is the most reliable reference for actual transactions, whereas the simple average gives a market-wide overview.
Mustard — Check Price by State Today
Mustard in Andhra Pradesh
Mustard in Bihar
Mustard in Gujarat
Mustard in Haryana
Mustard in Karnataka
Mustard in Kerala
Mustard in Madhya Pradesh
Mustard in Maharashtra
Mustard in Odisha
Mustard in Punjab
Mustard in Rajasthan
Mustard in Tamil Nadu
Mustard in Telangana
Mustard in Uttar Pradesh
Mustard in West Bengal
Mustard Price Todayacross India
Mustard rate today in Neemuch is ₹7300 per quintal (₹73 per kg). This is the live Mustard mandi bhav sourced from APMC markets — updated daily from the Government of India's Open Data Platform and eNAM (National Agriculture Market). Looking for Mustard price today per kg or Mustard ka bhav aaj? Today's rate of ₹73/kg is derived from the official modal (most-traded) price of ₹7300/quintal.
The modal price is the most-frequently-traded rate at each mandi — the most reliable reference for farmers and traders. The min and max prices reflect the daily trading range. Retail prices in your local market are typically 10–25% higher due to transportation, arhat (commission) and handling charges.
Quick Reference
1 KG
₹73
10 KG
₹730
1 Quintal (100 KG)
₹7,300
1 Ton (1000 KG)
₹73,000
About Mustard (Sarson) — India's Top Oilseed Rabi Crop
India is the world's third-largest mustard producer and the largest in Asia. Annual production is 10–12 million tonnes. Mustard oil is the primary cooking oil for 400+ million people in northern and eastern India. India's mustard oil consumption is 25–30 lakh tonnes annually.
Major producing states: Rajasthan (46%), Haryana, Madhya Pradesh, Uttar Pradesh, West Bengal, and Punjab. The Shekhawati region of Rajasthan (Sikar, Churu, Jhunjhunu) is India's mustard heartland.
Price patterns: Mustard is a Rabi crop (sown October, harvested March–April). Prices typically fall at harvest (April) and rise by September–October. Mustard MSP 2024-25: ₹5,650/quintal. Edible oil import duties and global rapeseed/canola prices are key external drivers.
Factors Affecting Mustard Prices
Season & Monsoon
Rainfall affects crop yield and arrival volumes. Post-harvest season usually brings lower prices.
Supply & Demand
Higher arrivals push prices down; lower supply or festival demand drives prices up.
Transportation
Fuel prices and road conditions affect the cost of moving produce to mandis.
Export Demand
International demand, especially from neighbouring countries, significantly impacts wholesale rates.